AI brand mention and citation services that put you in the sources AI tools trust
Our AI brand mention and citation services get your brand named, and described correctly, on the third-party websites AI tools rely on: review sites, comparison articles, directories and forums. When ChatGPT, Gemini or Perplexity answer a question about your category, these are the sources they draw on.
This is the off-site part of our work as an AI SEO agency. It suits companies that AI tools leave out of their answers, or describe with old or wrong facts.
Where AI tools get what they say about you
AI tools trust what other websites say about you more than what you say about yourself. When a buyer asks for a recommendation, the answer is built from sources like these.
Review sites in AI answers
AI tools often sum up what customers say on review platforms. We make sure your profiles are complete and accurate, and help you ask real customers for reviews.
Comparison articles AI tools cite
"Best X for Y" and "X vs Y" articles are a common source when buyers ask for recommendations. We find the ones AI tools cite for your category and ask their authors to include you or fix outdated details.
Directories AI tools read
Industry directories, marketplaces and partner lists tell AI tools what you do and where you operate. We get you listed with the same name, description and facts everywhere.
Forums AI tools quote
Threads where real users compare products often appear as sources. We find the ones AI tools cite for your category and help your team take part openly, under real names.
How we earn AI citations for your brand
We do not guess which websites matter. We ask the AI tools, see which sources they cite, and work on those first.
Map the sources AI tools cite
We run the questions your buyers ask in ChatGPT, Gemini, Perplexity and Google AI Overviews, and record every website they cite.
Check what those sources say
For each source: are you mentioned, are the facts right, and who is listed instead of you?
Earn the mentions AI tools need
We contact article authors, set up and correct profiles, and help you collect reviews from real customers.
Track your AI citations
Every month we run the same questions again and report new mentions, new citations and where you now appear.
What you get from AI citation work
- A map of the websites AI tools cite for your category
- A list of target sources, ordered by how often AI tools use them
- Outreach to the authors of comparison and review articles
- Complete, accurate profiles on review sites and directories
- A monthly report of new mentions, LLM citations and your appearance in AI answers
What we do not do: write fake reviews, post from fake accounts, or hide paid placements as independent opinions. It puts your brand at risk and does not last.
AI citations or digital PR: which do you need?
Both put your brand on other websites. They differ in which websites, how you get there and what you get out of it.
| Compared on | Brand mentions & citations | Digital PR |
|---|---|---|
| Where you appear | Review sites, comparison articles, directories and forums | News websites and industry publications |
| How you get there | Outreach to article authors, profile work and real customer reviews | New data and findings pitched to journalists |
| What you get | Accurate mentions in the sources AI tools check for your category, with or without a link | News coverage and editorial links in the body of articles |
| Main goal | Be named and recommended in AI answers | Links from trusted websites, which also feed AI answers |
| Best for | Brands missing from AI answers, or described wrongly | SEO and organic growth teams that need links from news websites |
Many brands need both, and they work together under our AI SEO agency offer. See digital PR for how we earn news coverage.
Who needs AI search authority
Our AI citation work is for marketing leads in categories where buyers ask AI tools to compare vendors before they buy.
- Competitors get recommended and you do not. AI tools name the same few brands for your category, and yours is not one of them.
- AI tools repeat old or wrong facts. They mention a product you retired, a market you left or a fee you changed.
- Your website is strong, but few others talk about you. You have good pages, but thin coverage on review and comparison websites.
Not for you if you want reviews or mentions bought in bulk. We only earn mentions that would hold up if a buyer checked them.
Questions about AI brand mentions and citations
Can you change what ChatGPT says about us?
Not directly. Nobody can edit an AI tool's answer. We change the sources it learns from and searches: review sites, directories and articles about your category. When those sources mention you and get the facts right, the answers tend to follow.
How is this different from link building?
Link building aims for links that help your Google rankings. AI citation work aims for your brand to be named and described correctly in the sources AI tools read, with or without a link. A mention in a comparison article can put you in an AI answer even when it does not link to you.
Do you buy reviews or placements?
No. We do not write fake reviews, post from fake accounts or pay for opinions dressed up as independent ones. We help you collect reviews from real customers and get accurate mentions from people who actually cover your category.
How do we know the new mentions are working?
We track a fixed list of buyer questions in each AI tool every month. You see whether you appear more often, which sources AI tools cite when they name you, and whether they describe you correctly.
Do we need an AI visibility audit first?
It is the best place to start. The AI visibility audit shows which websites AI tools cite for your category and what they say about you, which becomes the target list for this work. If you already know where you stand, we can map the sources as the first step instead.
Get named where AI tools look for answers
Book a free strategy call. Tell us your category and your main competitors, and we will show you which sources AI tools cite when buyers ask about them.