Case studies

Case studies with every link counted

Our case studies show what a campaign earned for a client: the links, the websites behind them and the articles that cited the client's findings, measured in Ahrefs.

Each one names the client, the offer and the timeframe, so you can see exactly what produced the result.

Building reflected in rippling green-blue water
Where it ran

Where the DECTA research was covered

Journalists reported DECTA's figures and credited the findings by name in the body of their articles.

  • Reuters
  • Forbes
  • Yahoo Finance
  • Cointelegraph
  • FinanceFeeds
How we report

What we measure in every case study

We report results the way we report them to clients: real links and the websites behind them, checked in Ahrefs. No estimated reach or audience figures.

Links earned

Every link the campaign earned, with the share that is do-follow, the kind that passes ranking value in Google.

Websites linking

How many different websites link to the client, not only how many links there are in total.

Coverage

The articles that cited the client's findings, with screenshots and the website each one ran on.

Top linking websites

The strongest websites linking to the client, with their domain rating as reported by Ahrefs.

Next step

Want numbers like these for your company?

Book a free strategy call. Tell us your website and your goal, and we will look at where research and journalist outreach could take you. See how we run campaigns on our digital PR page.